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10 Marketing Tips For Engaging With Your Social Audience

[fa icon="calendar"] Oct 3, 2014 10:37:14 AM / by Next Level Marketing Communications

Social media is a huge part of businesses all across the world. We can see what product a startup in Tokyo is working on whileshutterstock_193801097 seeing a picture of what the restaurant down the street is offering for their lunch special, all in one place and on one newsfeed. This is a platform that will allow you to engage with your clients, potential customers and even those that are not in favor of your goods or services, no matter where on earth they live!

“Treat social media like a telephone, not a megaphone — this is the secret behind business success on these channels. By using engagement to reach beyond your walls, you enrich all of your marketing efforts with value and authenticity, giving you an agile platform to make business decisions, solve problems, share ideas, and have a two-way dialogue with your community,” shares Laura Fagan. If you plan on engaging with your community online, consider Fagan’s ten tips on how to do it the proper way:

  1. Be transparent
  2. Build trust
  3. Stay on pulse
  4. Don’t overshare
  5. Tell a story
  6. Contact influencers
  7. Respond to feedback
  8. Have a clear focus
  9. Show your personality
  10. Follow your following

How do you engage with your clients?

Source: http://www.forbes.com/sites/salesforce/2014/09/26/engaging-social-audience/

Topics: Blog, Brand, brand development, communications, content, content marketing, facebook, instagram, interactive, marketing, message, mobile, mobile marketing, next level marketing communications, recruiter marketing, social media, strategy, tips, twitter, YouTube

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