Start 2017 off strong; the only way to achieve great marketing results next year is by utilizing the time
Search Engine Optimization has been a buzzword for a few years now for businesses with websites. Having a beautiful website design will not generate leads on its own. “You need several customer attraction points that can deliver not only the right quantity of referrals to your business but will also direct targeted, ready-to-buy customers to your business,” says William Morrow. He shares 3 digital marketing tips to earn more traffic to your website:
Video marketing has taken off in the last couple of years and thanks to that, we’ve seen social media
There are many ways to automate email marketing, and Amanda Green shares the following tips that will ensure you are efficient with your efforts:
A robust inbound marketing plan will increase traffic, leads and new customers to any business website. This occurs by incorporating marketing automation, content creation, email marketing, customer segmentation and a CRM. Mark Parent shares ways you can create a rewarding inbound marketing strategy this year:
We’ve all heard time and time again that video is the way to go. Videos capture a wide audience and really give consumers a better understanding of your business. If your business has a YouTube channel, you are in luck, and if your business doesn’t, you still have time.
Everyone learns differently. Some people prefer learn from reading, so text only is great for them. People who are visual learners tend to respond better towards images and infographics. Auditory learners prefer podcasts, while some people prefer hands on experience, which can be demonstrated through videos.
“According to Forrester Research1, watching a one-minute video has the impact of reading 1.8 million words,” says Amanda Eldridge. With the digital world revolving around short video clips, including video marketing in your efforts is an effective way to utilize your marketing time, energy and money. Eldridge suggests three types of videos that can be incorporated into your overall marketing strategy: