Pictures say a lot about a business, yet so many marketers do not utilize Instagram to their benefit. “It’s true that visual marketing and Instagram, in particular, seem to be the future of social media. However, most entrepreneurs are clueless about how and where to start on their path to Instagram domination,” reveals Neil Patel. The tips he shares may be obvious, but are very crucial:
Having an inbox inundated with emails is not pleasurable by any means, no one likes. However, when our email inboxes are full, we choose to read the ones we want to first. Lucas Miller shared some interesting statistics revolving around emails:
Instagram is constantly attracting consumers on a daily, probably hourly, basis. The company recently announced they have over 300,00 million users! Yes, that’s even more users than Twitter! Many assume the double-tapping-heart application is only for the youth, but Margot DaCunha tells us otherwise. She explains, “After reading various studies the demographics vary, but lean towards a more youthful audience, the largest percentage of users falling into the 18-34 year old zone.” Even if this isn’t the audience your company is targeting, you shouldn’t discontinue using this rapidly growing social media network.
Social media is a huge part of businesses all across the world. We can see what product a startup in Tokyo is working on while seeing a picture of what the restaurant down the street is offering for their lunch special, all in one place and on one newsfeed. This is a platform that will allow you to engage with your clients, potential customers and even those that are not in favor of your goods or services, no matter where on earth they live!
If you plan on targeting the Millennial generation, the best way to grab their attention is via social media. At Next Level Marketing Communications, we are constantly capturing a wide audience range by sharing information via Facebook, Twitter, LinkedIn and even Instagram. Believe it or not, all of these social media platforms have the ability to reach thousands of individuals in a matter of seconds! As Sujan Patel explains, “With Facebook declining in popularity among younger users, more and more businesses are turning to Instagram to reach younger demographics. If you plan to adopt a similar strategy, you’ll want to take a look at the following Instagram marketing tips and tricks for getting the most out of your presence on the site.”
Some current stat to demonstrate the viability of using Instagram for business include: Instagram Basics
The update essentially allows users to share images or videos with smaller, private groups of people. Users can direct message up to 15 people. This is a new way for users to engage with each other and develop more personal relationships.
With the introduction of video posts for Instagram only two weeks ago Vine is already seeing a dramatic hit in links shared by its users.
Will Vine continue to drop and Instagram take over the short video clip space for social media? Only time will tell!